LAUNEX LTD

Across dementia care systems, behavioural distress is routinely framed as a problem to be managed, reduced, or contained. Escalation pathways typically follow a familiar trajectory: behaviour is labelled as “challenging,” interventions are applied to suppress it, and responsibility is assigned to the individual rather than the interpretive context surrounding them. Yet this dominant framing obscures […]

A Position Paper by LAUNEX LTD Title When “the dementia community” becomes a label: how collective clustering can seed stigma — and what a rights-based, person-led alternative looks like Abstract Public awareness has increased, yet stigma and discrimination experienced by people living with dementia remain persistent. This paper explores a specific mechanism that often sits

What People Living with Dementia Say Autonomy Means to Them Autonomy is often spoken about in dementia care, yet it is rarely defined by the people most affected by its loss. Too often, autonomy is reduced to a legal concept or a risk-based decision point, rather than understood as a lived, emotional, and relational experience.

Person-Led Care and Person-Centred Care — What We Mean Before we can talk about the boundary between these approaches, it’s important to be clear about how we use these terms. Person-centred care shapes support around the person’s history, preferences, values, routines and emotional world — but within the structure, safety and capacity of the care

Person-Centred Care vs Person-Led Care — Why the Difference Matters More Than Ever In dementia care, language shapes practice long before policy does. When terms become interchangeable, expectations blur — and the people most affected by that confusion are often those least able to challenge it. Over recent years, person-centred care has rightly become a

In dementia care, language shapes practice long before policy does. When terms become interchangeable, expectations blur — and the people carrying the weight of that confusion are often those least able to challenge it. Over recent years, person-centred care has rightly become a cornerstone of quality care. Understanding someone’s life story, preferences, routines, and sources

There’s a human truth that applies equally in care, leadership, relationships, and everyday life: People rarely react because they’re difficult.They react because they’re protecting something. This hit me again this week reading a brilliant post on leadership.The author wrote that compassionate leadership isn’t tested when things are going well —it’s tested the moment someone challenges

A follow-up to the BBC dementia investigations When the BBC aired its recent investigations into dementia care, many families felt something powerful: recognition. The moments shown on screen — confusion, distress, unmet needs, behaviours misunderstood or dismissed — were not unfamiliar. They were reflections of what thousands of families experience every day, often quietly and

Dementia care in England is in a moment of transition. The BBC documentaries showed families what can go wrong in care. The independent investigations into the Care Quality Commission (CQC) revealed why it could continue unchecked. And now, the CQC’s reform proposals show us that the system is being rebuilt from the ground up. But

When a loved one living with dementia begins to wander, pace, or move without clear reason, it can feel unsettling. Yet behind every step lies purpose — an echo of memory, emotion, or habit. At Launex, we see movement not as restlessness, but as communication. The body continues to express what the mind may no